Since 2003, SME has been promoting Swiss artists and bands producing anything that can be construed as “pop” music and trying to make it outside Switzerland.SME focuses on artists with a realistic chance on their target market, mainly in Europe, and particularly in its German- and French-speaking regions.SME is a joint venture of Pro Helvetia, the Foundation of the Swiss Phonogram Producers, the Fondation SUISA, the CMA Foundation, the Migros Culture Percentage and the Swiss Performers Foundation, and enjoys the support of other partners on an ad-hoc basis.SME collaborates closely with its partners and encourages networking.